# Examples of the Empowered IT Model

- ## United HealthCare: Large distributed health care provider, spins off IT (Applied Healthcare) into a separate information subsidiary

- ## Marshall Industries: (an electronic components distributor) Redefines its mission statement around “connectivity”, not products. Sales commissions, sales organization completely redefined

- ## Liberty Financial: Uses one-on-one personalized user profiles to change its business model from selling financial products (its own) to a distribution network for other companies financial products

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